Let KAYAK do the searching
Based on KAYAK hotel searches, the most popular destination is Yerevan (95% of total searches to Armenia). The next most popular destinations are Tsaghkadzor (3%) and Sevan (1%). Searches for hotels in Jermuk (0%) are also popular.
Based on KAYAK hotel searches, the most popular region to stay in Armenia is Yerevan. Kotayk' and Geghark'unik' are also very popular.